Advertising and Sales Management Questions and Answers in Quiz Form 7 for Practice

Advertising and Sales Management MCQ Questions for Practice

91. The final stage in the personal sales process is the stage

92. ..................in advertisement means of providing complete information about the product and its uses to the society.

93. Aishwarya Rai Bachan endorsing Loreal is an example of?

94. .............is the sum total of values, assets and liabilities generated by a branded product over a period of time.

95. .........is a measure of attachment that a consumer has to a brand.

96. The additional amount of money consumers are willing to pay for a brand is known as

97. AIDA refers to the

98. What is one of the primary goals of reminder advertising

99. Point of Purchase Ads are also known as

100. Middlemen is classified into two categories 1) Mercantile Agent 2)..............

101. Sales persons who want for the sales to come to them is known as

102. All of the following methods are considered to be concurrent testing methods except:

103. The sales promotion strategy which concentrates on the middlemen and consumers is known as

104. The cost of printing, media support, artwork and distribution is known as

105. The cost handling in campaign and financing the offers is known as

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