MCQ quiz on Rural Marketing multiple choice questions and answers on Rural Marketing MCQ questions on Rural Marketing MBA Semester VI, Semester V objectives questions with answer test pdf for interview preparations, freshers jobs and competitive exams. Professionals, Teachers, Students and Kids Trivia Quizzes to test your knowledge on the subject.

Rural Marketing Quiz Question with Answer


1. Which one of the following conflict becomes more severe as the urbanization intensifies

  1. Marketable agricultural surplus
  2. Market conditions
  3. Weather conditions
  4. Fair prices for Agri-produce

2. Which one of the following is NOT a challenge in rural marketing?

  1. Fast food products
  2. Lifestyle products
  3. Demonstrative products
  4. Wellness products

3. Which one of the following is NOT a rural pull factor?

  1. They can easily become brand loyal
  2. They take a long time to decide on a particular brand, but once satisfied they don’t change in a hurry
  3. They tend to keep on changing the brands more frequently
  4. They are very rigid in terms of accepting any brand and may also shift to another brand in a hurry

4. Which one of the following is NOT factor influencing rural consumer behaviour?

  1. Primary sources
  2. Information centers
  3. Reference groups
  4. Influencers

5. Which one of the following is NOT one of the rural marketing strategies?

  1. Opinion leaders
  2. Reference groups
  3. Influencers
  4. Media persons

6. Which one of the following is the characteristic of rural consumers about brand loyalty?

  1. Commercial source like promotional material
  2. Experiential source like handling or using the product
  3. Public source like mass media
  4. Personal sources like family, friends, relatives, neighbors

7. Which one of the following is the major concern of farmers at the urban fringe?

  1. Buying power
  2. Illiteracy and lack of awareness
  3. Strong cultural values and norms
  4. Choice of products

8. Which programme is run by HLL through its social marketing campaign?

  1. Advertising
  2. Promotional
  3. Marketing
  4. Personal selling

9. Which type of market buys goods and services for further processing or for use in the production process?

  1. Fear
  2. Apprehension
  3. Perceived risk
  4. Lack of knowledge

10. ......................are becoming a very attractive market; they are the ideal market for exotic travels, restaurants, high-tech home entertainment roducts, leisure goods & services and designer furniture & fashions

  1. Business
  2. Consumer
  3. Retail
  4. Reseller

Tags :


Multiple Choice Questions and Answers on Rural Marketing


Rural Marketing Multiple Choice Questions and Answers


Rural Marketing Trivia Quiz


Rural Marketing Question and Answer PDF Online




Spreading Knowledge Across the World

USA - United States of America  Canada  United Kingdom  Australia  New Zealand  South America  Brazil  Portugal  England  Scotland  Norway  Ireland  Denmark  France  Spain  Poland  Netherland  Germany  Sweden  South Africa  Ghana  Tanzania  Nigeria  Kenya  Ethiopia  Zambia  Singapore  Malaysia  India  Pakistan  Nepal  Taiwan  Philippines  Libya  Cambodia  Hong Kong  China  UAE - Saudi Arabia  Qatar  Oman  Kuwait  Bahrain  Dubai  Israil  and many more....