Rural Marketing Questions and Answers | Online Quiz for Practice

Rural Marketing MCQ Questions for Practice

46. Rural consumers are characterized by their collective buying or decision making behaviour guided by their

47. Rural market is a large and..............market

48. Rural marketing involves a greater amount of......................effort as compared to urban marketing

49. Rural marketing involves delivering manufactured or processed inputs or services to rural producers or consumers so as

50. The advertising response curve indicates that

51. The greatest problem in the rural market is

52. The HUL associates who impart coaching to to the women entrepreneurs on enhancing soft skills of negotiation and communication are known as,

53. The intention behind rural marketing is to not only improve the living standard of rural people but also for

54. The market maven is an intense case of..............kind of person

55. The media department for a manufacturer of gardening tools is developing a media plan. Which of the following is NOT a question to be answered during the media planning process?

56. The most important theme of....................in rural market is acceptability

57. The natural resources that are needed as inputs by marketers or that are affected by marketing activities are referred to as the

58. The purchase preference of rural consumers is shifting from nutritional consumption to

59. The purpose of..................is to conceive, analyze and creatively select channels of communication that will direct advertising messages to the right eople in the right place at the right time

60. The rural market presents an exciting opportunity to develop brands into

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