E Commerce Multiple Choice Questions and Answers

21. What is the percentage of customers who visit a Web site and actually buy something called?

1. Affiliate programs
2. Click-through
3. Spam
4. Conversion rate

22. What are materials used in production in a manufacturing company or are placed on the shelf for sale in a retail environment?

1. Direct materials
2. Indirect materials
3. EDI
4. None of the above

23. What are materials that are necessary for running a modern corporation, but do not relate to the companys primary business activities?

1. Direct materials
2. Indirect materials
3. EDI
4. None of the above

24. What are ballpoint pens purchased by a clothing company?

1. Direct materials
2. Indirect materials
3. EDI
4. None of the above

25. What is another name for?

1. Direct materials
2. Indirect materials
3. EDI
4. None of the above

26. What is the process in which a buyer posts its interest in buying a certain quantity of items, and sellers compete for the business by submitting successively lower bids until there is only one seller left?

1. B2B marketplace
2. Intranet
3. Reverse auction
4. Internet

27. What are plastic cards the size of a credit card that contains an embedded chip on which digital information can be stored?

1. Customer relationship management systems cards
2. E-government identity cards
3. FEDI cards
4. Smart cards

28. Most individuals are familiar with which form of e-commerce?

1. B2B
2. B2C
3. C2B
4. C2C

29. Which form of e-commerce currently accounts for about 97% of all e-commerce revenues?

1. B2B
2. B2C
3. C2B
4. C2C

30. Which of the following are advantages normally associated with B2B e-commerce?

1. Shorter cycle times
2. Reduction in costs
3. Reaches wider audiences
4. all of the above