181. What is the next step after closing the sale in personal selling process?
182. The long term sales effect of the sales promotion could be
183. Advertisement is a mass communication. It addresses to masses and its a form of.............communication.
184. Evaluation, length of promotion, size of incentive, deciding how to promote and distribute the promotion program itself is the part of.........
185. The advertisement of newspaper has a very short life span of
186. Which of the following is the most popular print media available to advertiser?
187. Determining the promotion budget on the basis of financial availability of capital is characteristic of which of the following budget methods?
188. Setting the promotion budget so as to match the budgets of thecompetitors is characteristic of which of the following budget methods?
189. Which of the following promotional forms is often described as being too impersonal and only a one-way communication form?
190. The promotion tool that may include coupons, contests, premiums, and other means of attracting consumer attention is best described as being which of the following?
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