201. ........are retail stores owned by a group of consumers themselves
202. ..........is a system of branch shops operated under a centralized management and dealing in similar lines of goods.
203. Which of the following is not included in the micro environment
204. Advocacy advertising is also called
205. ..........refers to duplicating the brand image of one product of promote another product of the same brand
206. Smaller companies tying up with leading companies to distribute through its network is known as ..........Distribution.
207. Sub-dividing of market into homogeneous sub-sections of customers is known as
208. The process of assessing the relative worth of different market segments and selecting one or more segments in which to compete is called
209. Which of the following is a major advantage of personal selling ?
210. Which of the following are the elements of product positioning
MCQ Multiple Choice Questions and Answers on Marketing Management
Marketing Management Question and Answer