Marketing Management MCQ Questions and Answers Quiz

191. ..........is called shopping by post

  1. Self service
  2. Mail order Business
  3. Retail chain
  4. None of these

192. Which of the following is importance of e-marketing?

  1. sell
  2. serve
  3. sizzle
  4. all of these

193. When there is a large potential market for a product, the firm will adopt.

  1. Skimming price policy
  2. Penetration price policy
  3. Premium price policy
  4. None of these

194. Social class is an element of ..........factor

  1. Social
  2. Cultural
  3. Personal
  4. Economic

195. ..........involves some one masquerading as someone else.

  1. Spoofing
  2. Unauthorized action
  3. Eavesdropping
  4. Phishing

196. When information about transactions is transmitted in transparent way hackers can catch the transmissions to obtain customers sensitive information. This is known as

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

197. ..........Is a specialized form of online identity theft.

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

198. The private content of a transaction, if unprotected can be intercepted when it goes through the route over the internet is called

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

199. Which of the following is not included in the function of physical supply?

  1. Standardization
  2. Storage
  3. Transport
  4. Packaging

200. .............goods are purchased without any planning or search effort.

  1. Staple
  2. Impluse
  3. Emergency
  4. None of these
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MCQ Multiple Choice Questions and Answers on Marketing Management

Marketing Management Question and Answer