Marketing Management MCQ Questions and Answers Quiz

191. Which of the following is importance of e-marketing?

  1. sell
  2. serve
  3. sizzle
  4. all of these

192. When there is a large potential market for a product, the firm will adopt.

  1. Skimming price policy
  2. Penetration price policy
  3. Premium price policy
  4. None of these

193. Social class is an element of ..........factor

  1. Social
  2. Cultural
  3. Personal
  4. Economic

194. ..........involves some one masquerading as someone else.

  1. Spoofing
  2. Unauthorized action
  3. Eavesdropping
  4. Phishing

195. When information about transactions is transmitted in transparent way hackers can catch the transmissions to obtain customers sensitive information. This is known as

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

196. ..........Is a specialized form of online identity theft.

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

197. The private content of a transaction, if unprotected can be intercepted when it goes through the route over the internet is called

  1. Spoofing
  2. Unauthorized disclosure
  3. Eavesdropping
  4. Phishing

198. Which of the following is not included in the function of physical supply?

  1. Standardization
  2. Storage
  3. Transport
  4. Packaging

199. .............goods are purchased without any planning or search effort.

  1. Staple
  2. Impluse
  3. Emergency
  4. None of these

200. .............goods are purchased on a regular basis.

  1. Staple
  2. Impluse
  3. Emergency
  4. None of these
Tags

MCQ Multiple Choice Questions and Answers on Marketing Management

Marketing Management Question and Answer